Advisory and consulting for product-led organic growth.
Ten focused engagement areas, from Product SEO and technical foundations through to AI search readiness and fractional leadership. Each one is a distinct problem with a distinct method.
How I work
Most organic growth problems in product businesses are not diagnosis problems. The team usually knows roughly what is wrong. The constraint is prioritisation, framing and getting the right work shipped through a busy product organisation.
So every engagement is built around what will actually be executed: a small number of high-leverage changes, specified in a form engineering can estimate, sized in business terms, and handed over with the reasoning intact rather than just the task list.
Product SEO
Organic growth built into the product surfaces themselves, in partnership with Product, Engineering and Analytics.
Technical SEO
Crawl, indexation, architecture and rendering fixed at the level of the system rather than the page.
Enterprise SEO
Organic programmes that survive scale — many teams, many stakeholders, one prioritised roadmap.
AI Search Optimization (GEO/AEO)
Visibility and measurable acquisition across AI Overviews and conversational search engines.
Content Strategy
Content planned against real demand and produced through operations that hold up at scale.
SEO Consulting
Diagnosis and a sequenced plan, covering web and app ecosystems.
Growth Strategy
Acquisition, conversion and experimentation planned as one system, measured against revenue.
International SEO
Multi-market organic growth with the market architecture decided before the content is built.
Executive SEO Advisory
A direct line for founders and leadership on organic direction, forecasts and trade-offs.
Frequently asked questions
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Not sure which engagement fits?
A short scoping conversation usually clarifies it faster than a proposal does.
Prefer email? nitesh.0903@gmail.com